Call A. King! personal branding
The goal was to merge personal and business aspects of the the clients activities in a logical and holistic way.
Branding: Call A. King! is a witty spin on clients name - Allen Douglas King. The name invites people to give him a "call" (contact him) and the word king implies quality, uniqueness and connects to his Youtube podcast channel named: Audience with A. King. It also directly refers to his surname and with this direct connection to the brand it assures his name stays in the mind of potential clients, audience and partners. So give King A. call? :-)
Logo and visual identity: The name is written in classical but very bold serif typography, chosen for its elegance, connection to the classic wibe (king) and to make the wordmark stand out. The typography echos also in Youtube podcast logo.
Applications: The website, business card, event page and podcast channel all echo the same photography, colour scale and typography to give all the products an intimate connection. Landing page is a pointer to all the other owners interets, sites & channels. The quote from clients original song on the landing page gives a visitor an insight of what A. King is about.