Logo for Association for the Protection of Animals "I Need Home", Jesenice, Slovenia
(Rabim Dom, Društvo za zaščito živali Jesenice)
Association "I Need Home" is engaged in voluntary work in the field of animal welfare. They help find new owners for the homeless animals and are striving for decent living conditions of owned animals.
Logo and visual identity: The stylized symbol is constructed from thee main attributes which are embedded into their philosophy: animals, love and home. The look is modern, minimalistic and clear. The visual message is strong, simple and on point. The colours derive from earth (warm brown) and heart (light red) - connecting to nature and the love for it.